Cannes Lions
PUBLICITAS/SAATCHI & SAATCHI, Guayaquil / ORIENTAL / 2013
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In Ecuador it´s very common to have less than 30 minutes for lunch, so it's important to offer a product with a high nutritious value that can be cooked in a fast, simple way. Rapidito noodles fulfill all these needs, so we took advantage of this and brought it a comic, ridiculous level.
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