Cannes Lions

OBSESSIVE COMPULSIVE DISORDER AWARENESS

DEZ BRASIL, Sao Paulo / BRAZILIAN ASSOCIATION OF OBSESSIVE COMPULSIVE DISORDER / 2008

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Description

Shot of a person moving an object and leaving the scene. At one point, the scene is rewound, we see the word REW on the screen, and then PLAY. The scene goes back to the point where the person moves the object. This motion of rewinding the scene to the point when the person moves the object repeats 4 times. Finally, the concept is shown, revealing the problem: WITH OCD YOUR LIFE DOESN’T MOVE FORWARD.

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