Cannes Lions
GREY NEW YORK, New York / GILLETTE / 2017
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The film opens with a nightmare/hyper-real sequence that introduces our four athletes, Neymar Jr., Ning Zetao, Ashton Eaton and Andy Tennant. It’s all based on the harsh realities of their training and inner psyche. From there, we see the tension between their athletic training and personal lives. Each athlete has a different story to tell: Neymar balancing fatherhood and international stardom, Ning feeling the weight of a nation on his shoulders as he chases gold, Ashton chasing himself and the records he holds and Andy’s constant struggle between his personal life and career pressures. Between the athlete’s contemplation and relationships we see that reaching their best is a beautiful thing, but the path, sacrifices, pain, and anguish to attain precision, are anything but.
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