We partnered with Motorola to establish a world-class eCommerce experience designed to strengthen relationships with consumers and aggressively drive revenue.We aligned the look-and-feel of the site to match the aesthetics of Motorola’s physical stores – creating a minimalist aesthetic where the products are hero, and the interface doesn’t compete too much. The navigation is based on the idea of a filter where users filter through pools of possibilities -- refining and updating results.Due to the re-design of the Moto Store, sales conversions are up 25%. Plus, with enhanced cross-sell capabilities, the average order value is up 30%.