The small Danish organic brewery, Bornholm Brewery, is set on the sunny island of Bornholm in Denmark. The organic juices from Bornholm’s Brewery are all natural, and contain nothing but fresh fruit and natural ingredients topped with the lovely sunshine from this sunny holiday island. The label design must reflect all of these things.

We decided to lean up against the homemade artists markets that fill the island of Bornholm. We aimed to create an organic homemade look; balancing it with a modern fresh finish that would stand out on the shelf, appealing to a local ecologically aware market. Hand drawn typography and the colours of the 100% natural ingredients gave us our pallet.

The sales of the products have outperformed all expectations, and the fresh unique look has afforded the client new shelf space that was otherwise reserved to the big national producers. Our homemade small approach has hit home in the hearts of Danes across the entire country creating a sense of national pride and support for pure products that don’t try to be something they’re not.