Cannes Lions
CHE, Melbourne / NATURES ORGANICS / 2008
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Women love having beautiful hair. But they also care about the environment. If only they knew that most shampoos are derived from crude oil, and damage the environment, they’d think twice about the products they use.
This commercial is a simple, graphic dramatisation of how some women’s focus on having beautiful hair blinds them to the environmental damage their shampoo is doing.
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