Cannes Lions

ORGANISATION FOR ANIMAL RIGHTS

SPRINGER & JACOBY, Hamburg / IFAW - INTERNATIONAL FUND FOR ANIMAL WELFARE / 2009

Awards:

1 Shortlisted Cannes Lions
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Overview

Entries

Credits

OVERVIEW

Execution

For this purpose, we modified the coin-operated viewing telescopes on the visitor terrace of Hamburg Airport.And instead of the expected Boeing 747- landing, visitors witnessed a spectacular jumbo landing.And thus "automatically" donated money to IFAW.

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