Wasel Ali, owner of Paradise restaurant is a man who believes that ‘Every Customer Matters’. That’s why Barclaycard has enlisted his help to launch this campaign.

Every customer, whether that’s one of Wasel’s locals or movie star Helena Bonham Carter will get the ‘paradise’ treatment. The film tells the story of the time this was put to the test, when Wasel had to prepare a take away order for Helena Bonham Carter when she turned up to his store.