#PARATOUGH represents the level of skill and resilience required to compete in parasport. If scoring a goal at the Olympic level is tough, scoring a goal at the Olympic level without any vision is #PARATOUGH.

We placed branded foosball tables in these local pubs leading up to the launch of the 2015 Parapan Am Games.

Pub-goers and sports fans responded by buying tickets and making the 2015 Parapan Am games a huge success with over 90,000 tickets sold.