The Life Ticker campaign features real Vanguard clients and the things that matter to them. It’s a demonstration that your plan for the future can affect the way you live today.

The Life Ticker microsite is a place for people to come, think about their priorities, and make their own Life Tickers. It’s a reminder to ask ourselves: What are we really investing for?

In just 4 weeks in-market, the Life Ticker campaign has earned 46.3 million unique views with a media spend of just $1 million. Nearly 100,000 individual users have visited the site.