Cannes Lions

PET WEIGHT LOSS

COLLE + MCVOY, Minneapolis / PURINA / 2004

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

By spelling out words the way pet owners do, this spot for a weight loss diet from Purina surreptitiously points out that an overweight bulldog is not only going on a W-A-L-K, but is also on a D-I-E-T.

Similar Campaigns

12 items

THE MARTIN AGENCY, Richmond

Animals Speak Louder Than Words

2017, PURINA

(opens in a new tab)

DDB WORLDWIDE, Hong kong

Make Way - Alice in Wonderland

2016, STABILO

(opens in a new tab)

LAPIZ, Chicago

BEEP

2015, PURINA

(opens in a new tab)

DEEP FOCUS, New york

PURINA TRUST

2014, PURINA

(opens in a new tab)

ZEUS JONES, Minneapolis

P5, EVERY DOG HAS THE POTENTIAL TO BE GREAT

2014, PURINA

(opens in a new tab)

LEO BURNETT WARSAW, Warsaw

VELUX ROLLER BLINDS

2006, VELUX POLAND

(opens in a new tab)

1 Cannes Lions Award

SCHOLZ & FRIENDS, Berlin

SOUNDPROOF WINDOWS

2004, WERU

(opens in a new tab)

PUBLICIS SALLES NORTON, Sao paulo

TRATTO PULGAS FLEA TREATMENT

2004, PURINA

(opens in a new tab)

WIEDEN+KENNEDY, Amsterdam

SIEMENS C-55

2003, SIEMENS

(opens in a new tab)

DOWNTOWN ARGENTINA, Buenos aires

ELECTRA AIR CONDITIONER

2003, ELECTRA TECNOAIRE

(opens in a new tab)

Shortlisted Cannes Lions

ZEGERS DDB, Santiago

SILVER DUSTER 1600 VACUUM CLEANER

2002, SINDELEN

(opens in a new tab)

LODUCCA PUBLICIDADE, Sao paulo

PURINA BONZO DOG FOOD

2001, PURINA

(opens in a new tab)