Cannes Lions

PEUGEOT 206

EURO RSCG MCM, Milan / PEUGEOT / 2004

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Overview

Description

Caribbean bus station. The crowd is crammed onto the coloured buses that all leave except one. During the night, the driver paints the side of his vehicle. The next morning the bus is full of passengers because he has painted a Peugeot 206 SW on the side.

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