Cannes Lions

PLAYBAR RHAPSODY

72ANDSUNNY, Los Angeles / SONOS / 2013

Case Film

Overview

Entries

Credits

Overview

Description

To launch the first ever soundbar from SONOS, we sought out the most memorable movie moments where people are enjoying the experience of music. In the end, we simply let the iconic performance of ‘Bohemian Rhapsody’ from ‘Wayne’s World’ do all the talking by showing off one of the most epic uses of music in a film. And, for the first time ever Queen licensed the original master recording of ‘Bohemian Rhapsody.’

Execution

We simply let the iconic performance of ‘Bohemian Rhapsody’ from ‘Wayne’s World’ do all the talking by showing off one of the most epic uses of music in a film. And, for the first time ever Queen licensed the original master recording of ‘Bohemian Rhapsody.’

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