Cannes Lions
NORTHCOTE OGILVY & MATHER, Santiago / UNILEVER / 2004
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Description
The main objective was to devise online advertising that explained Pond's benefit. The target was women and their concern about the passing of time making their skin appear older. Client's request was to make an enjoyable ad that encouraged women to go to Pond's website on a single click. Our solution was a simple, innovative and enjoyable idea.
Similar Campaigns
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