Cannes Lions

POWER TRANSMISSION & DISTRIBUTION

SIEMENS, Erlangen / SIEMENS / 2006

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Electricity nowadays makes an indispensable contribution to the quality of our lives; we take its availability for granted. There are so many ways we use it: for heating, for watching TV, for listening to music, for working, for playing or just for lighting.Our modern living standards would be inconceivable without it. Nothing changed the world quite like electricity. In this rapidly evolving technological age, the crucial significance of electricity is plain to see. That is why a dependable supply of power, anywhere and anytime, is so vitally important.

That is our mission at Siemens: Delivering Power to the Planet.

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