Cannes Lions

Printing Trees

WALKER, Santa Monica / HEWLET-PACKARD / 2022

Film
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Overview

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Credits

OVERVIEW

Execution

The composition for this film is a bespoke number created by the composer Ben Salisbury. Included within the track are the sounds of actual HP printers, to create a combined sound of 'nature + tech' to support the visuals. The goal behind this original piece of music was to create a musical atmosphere that blended seamlessly with the dynamic sound design, incorporating both electronic and organic elements in a similar fashion as the overall message of the campaign.

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