A downloadable plug-in for Adobe Photoshop CS4, that makes Photoshop create sounds. Once the plug-in is installed, the Photoshop brush tool will actually sound like a real brush, the lasso tool will sound like a real lasso, whilst some other elements just make sounds. The result is a completely new experience of Photoshop. All the actions, filters and tools have a sound to explore.Communication tools: Digital media, Application, Adobe Photoshop CS4 plug-in.

Bluwi’s homepage www.bluwi.com had an average in page impressions of 3,500 impressions/day.

After the release of BLUWI LaLaLa on the 03 April 2010 the number of page impressions rose rapidly: 400 impressions/day on the first day after the launch.

1,400 impressions/day on the second day after the launch.

8,200 impressions/day on the second day after the launch.

In 3 weeks the number of page impressions on www.bluwi.com rose from 3,500 impressions/month to over 34,000 impressions in the first three weeks after the launch.

On the 20 April 2010 the site had 34,685 impressions since the promotional application BLUWI LaLaLa was launched.