‘Mount Franklin’, Australia’s favourite water brand, is back on air with a TVC which is an upbeat, fresh and unexpected sensory celebration of this iconic brand.One, that not only evokes the idyllic Australian provenance, but also reinforces Mount Franklin’s spirit, thereby reconnecting Australians with their number one water of choice. These 45, 30 and 15 second TVC’s take the viewer on a journey of a cloud, playfully chasing a group of young, energetic people, who soon discover the feel good effect of this special water.Shot in lush and picturesque Northern NSW & showcasing the purity of Australian nature, which is central to the 'Mount Franklin' brand identity, the TVC ends with the tagline ‘Mount Franklin’, Pure Feel Good.