Cannes Lions

RADIO STATION

TBWA\LISBOA, Lisbon / RFM RADIO / 2006

Film

Overview

Entries

Credits

Overview

Description

RFM Radio is one of the most popular radio stations in Portugal. This campaign is about the complicity RFM has with its audience.Synopsis: A boss enters his office and discovers that: nobody’s working, nobody’s there and there's a radio playing some really loud music. He starts looking for people. He doesn’t find them. The loud music keeps playing. He keeps on looking for people. He still doesn’t find them. Tired of not finding anyone, he decides to do something about the music. He turns off the radio. Suddenly, employees start falling from the ceiling. Lots of them.

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