NTP creates a voice-recordable red packet made with audio paper from Japan and designed with the look of traditional “red paper”. Our packet allows users to record a 20s blessing for their beloved ones. We filmed 3 ordinary Chinese families using our packets, without rehearsal or scripts.

We hope to remind people that, the human touch is lacked in modern Chinese culture and it's easily revitalised with our recordable red packet, everyone can record a blessing to their beloved ones.

1, All red packets (3000 sets) are redeemed shortly.

2, It generates over 4 million media value. It became headliner in local newspaper (section A - local news) and also circulates among celebrities circle.

3, As of 24 March 2014, the online video received 134,505 views.