Cannes Lions
ZUGARA, Los Angeles / RED BULL / 2006
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Description
The Red Bull U.S. Grand Prix site was created for consumers to find out information on the upcoming Grand Prix event held in Southern California. The site features interactive elements highlighting the fast paced nature of the Motorcross event as well as information on the event and Red Bull riders.Zugara also built a custom CMS solution in the Rallye section for Red Bull event coordinators to upload GPS coordinates in real-time to an interactive map of the U.S. Consumers could then use the map and related GPS coordinates to find the hidden Red Bull stations for free Red Bull!
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