At Colombia, being a father often is considered a life changer in a negative way - Our work allow parents to consider their on space back on track. 40% of our population grows up without one parent so relaxed babies represents their well-being as couple.

Baby products are considered for "the baby" and expensive. Our challenge is to transfer that being responsable with your kid does not limit you to do what you like to do. We can live doing the best for our kids and us at the same time.

(Very important consideing many young adults leave their wifes as they get pregnant and many mothers based their kids education on her mothers.)