Cannes Lions

SARIDON ANALGESIC TABLET

RELIANCE BROADCAST NETWORK, Mumbai / PIRAMAL HEALTHCARE / 2011

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Overview

Description

Saridon Analgesic Tablet is one of the best remedies for instant relief from headache, which every Indian home trusts and recommends. While every brand has its own unique selling proposition, it is governed by strong perceptions consumers have about them. Sadiron’s stability and its proposition "just one is enough", has provided the brand with trust, so necessary for OTC offerings.We have produced this commercial, which demonstrates the power of only one Saridon, when there is a headache.

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