Design a name card that is uniquely SilkAir's. Not just a logo on a piece of paper but one that would reflect the brand in its entirety.

Since flying SilkAir has become a prestige factor amongst travellers within Singapore, recipients of the name card were thrilled to be handed a SilkAir boarding pass. Also the QR Code redirected the recipients to the new SilkAir website where they could experience SilkAir from their cellphones itself.