Cannes Lions
DARE, London / REN / 2012
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Did you know that 'ren' means 'clean' in Swedish? We needed to turn the Ren brand into something a little more noticeable, arresting and audible.The company itself was our inspiration: uncompromising in its pursuit of the ideal of pure, clean skincare; a brand that feels strongly about the way we look and live when we feel good in our skin.The film we created for Ren is a celebration of skin - pure and simple.
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