Cannes Lions

SOFT SPREAD

ÅKESTAM.HOLST, Stockholm / FJALLBRYNT / 2006

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A little boy Is pushed out of a car by a red light. When green the car leaves him behind the boy runs after the car. Inside the car we see his sister eating a sandwich with a content look on her face. She reaches out and grabs hold of a sandwich aimed for her brother. By the next red light the boy catches up with the car and tries to open his door. His sister leans over and locks it. The car drives away and the boystarts running again.Pay off: There´s something special about Fjällbrynt soft spread.

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