Popcorn can look like someone’s brains. And horror films are best enjoyed with a bucket of popcorn. Once we realised this, we were pretty quick to arrive at the concept of the horror bucket. Then it was a simple matter of creating the website where promoters could view the buckets, personalise them, and order them.

Motor City Nightmares 2012, a horror film convention in Detroit, was our first client, and ordered 3,000 buckets for their event towards the end of April this year. And to quote the promoter of Motor City Nightmares, 'People were tickled bloody red by these!' 3 other festivals and premières have also expressed interest in using the buckets for their events.