Cannes Lions

SPORTS FASHION

BEAM INTERACTIVE, Boston / PUMA / 2007

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Inspired by legendary tennis player/playboy Guillermo Vilas, Puma's new French 77 collection is a fresh, modern take on clubhouse fun.Built using an efficient 3D engine, the F77 site introduces people to the collection and the wildly addictive "Party Hopper" game.

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