In our spot campaign we listen to a man's mind during sex. In order to prolong their pleasure and performance, he thinks about weird stuff such as "Ozzy eating a bat".

As you listen to the spot, we come to realize that things are getting harder and harder to hold on. He keeps repeating the words with high intensity, with hope of delaying the orgasm, until he can no longer hold on, reaching the peak before the desired time.

In the end, it’s revealed that there is a better way to prolong sex: using Jontex Marathon, a condom with a retarding effect produced by Durex in Brazil.

In addition to that, the campaign also has two other spots, playing with the same idea. The thoughts of the man are "Hairy little Pig" and "Sumo Fight".