Cannes Lions

SPRAY AGAINST MOSQUITOS

EURO RSCG 4D, Rio De Janeiro / RECKITT BENCKISER / 2006

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Outcome

A large increase in sales in coastal cities, compared with the previous summer. Expansion of distribution channels and fixation of the product benefits, in comparison with the competition.

Similar Campaigns

12 items

1 Cannes Lions Award
Dove #StopTheBeautyTest

OGILVY INDIA, Mumbai

Dove #StopTheBeautyTest

2021, DOVE

(opens in a new tab)