With the introduction of Euro Millions in Switzerland the traditional lottery game “Swiss Lotto” had to find a new reason for being and to defend its market position.

A simple insight in reality, about the minimal odds of winning, led to our new vision for Swiss Lotto: playing Swiss Lotto is not a life-changing event but aguaranteed source of fun – twice a week.In order to make you enjoy this promise right away, we demonstrate the normal but exciting life of our 45 protagonists – the 45 individual lotto balls.