Cannes Lions

T-SHIRTS

MOTHER, London / IKEA / 2015

Awards:

1 Silver Cannes Lions
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

It’s hard to find the perfect place to store all the things you love. Inevitably some of it ends up getting shoved under the bed, or stuck in a box in the attic.

In this spot we follow a collection of t-shirts as they journey from place to place looking for a home that’s right for them. We see them journey from the icy tundra, through various inhospitable environments, until eventually they find what they’re looking for: a home in a perfectly organised wardrobe.

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