Cannes Lions
MJZ, Los Angeles / KODANSHA / 2021
Overview
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Credits
Execution
The casting director was tasked to balance the requirements of the project, with the publisher brand wanting to deeply represent the company’s very own Tokyo based employees, while impactfully telegraphing the global reach of the writers, illustrators and readers of their publications, all while remaining behind a travel restriction preventing talent to be traveled across borders and being wholly reliant on the local talent pool in Buenos Aires - a casting challenge that was confronted with prowess.
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