Spikes Asia
COLENSO BBDO, Auckland / PEDIGREE / 2023
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Did you know the rational part of a teenager’s brain (the frontal lobe) switches off momentarily to allow the rest of the brain to develop? That’s why teenagers behave, well, like teenagers. The solution? Adoption. No, not adopting out your teenager. Adopting a shelter dog. Because the perfect antidote to teenage volatility is the unconditional love and goodness of a dog. When their brain switches off, turn their heart back on. Adopt a dog.
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