In order to implement our cyber guerilla idea, we had to find accomplices: Via renowned realty portals we contacted a number of landlords. Then we installed Tine Wittler and her products in the photos showcasing their properties. At the end these photos were uploaded again to the portals.

The new show “Tine Wittlers pralle Wohnwelt” had one of the most successful premieres in the history of QVC Germany. This was contributed to by a significant number of online shoppers.