Cannes Lions

THE BANISHED

FURLINED, Santa Monica / TREASURY WINE ESTATES / 2015

Film
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During the 18th and 19th centuries, thousands of convicts were exiled from England to Australia for violation of one of 19 crimes. Among those banished was the Irish poet John Boyle O’Reilly. His mug shot adorns the bottle and his poem -

“A Builder’s Lesson” - provides the narration for the film in which criminals prove the adage that a habit is a hard thing to break.

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