Cannes Lions

THE BIG QUESTION

RE, Sydney / BRAD & JESS STEVENS / 2013

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Overview

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Credits

OVERVIEW

Description

The key objective was to get friends and family to the wedding. Brad and Jess have spent recent years living in different parts of the world to their loved ones, so reconnecting was critical.

Execution

We saw the invite as an opportunity to give friends and family a window into their life together over the past three years, filling in the gaps they may have missed out on. From the minds of both Jess and Brad, the questions they have asked themselves are chronicled

to create their story, culminating in his popping the big question.

Outcome

The wedding was a success. Both said yes, and friends and family came from around the world to be there with them for the special occasion.