To keep what we have always committed to customers for more than 56 years,“Serves you warmth since 1957”, “The Bonding Pot” is the first device created for bringing back the warm moment of diners. The Bonding Pot does not allow any mobile phone to ruin any moment at the dining table because the meal will stop and the pot will stop cooking if someone takes a mobile out. Diners who chose to enjoy Sukiyaki with the bonding pot got more than warm food but also warm moments which Coca Suki always provide since the first Coca Suki restaurant was founded.

We got 92% positive feedback from questionnaires and tremendous earned media to spread the existing of The Bonding Pot by consumers sharing, word of mouth, and public opionion support in news and blogs. Coca Suki gained more sales after launching the bonding pot by 15% with the cost of budget as low as the price of a normal Suki pot. Coca’s mission to “Serves you warmth” gets through and touches customers at their dining table without mobile phones. And customers voiced that meal time experience in Coca Suki restaurant became more fulfilling.