We set a challenge: Would you be capable of watching the most important game of the year without saying ANYTHING?

We set out to find the noisiest fans by the Social media and major supporters clubs in the country. The one who managed it could watch all the games at the Camp Nou next season.

After 90 suffering minutes, Pilar, the Barça great-grandmother, was the only one able to remain silent throughout the match and claimed victory.

They created the promotion ‘the quietest final’, where they looked through social media and some castings for the noisiest people and threw down a challenge: Would you be able to remain silent during the final? The one who reached it won a football season ticket.

We got everyone talking about the Quietest Final and, also about the UEFA Champions League’s final.

InteracTIONs: 2124

REACH: 84.216

Aggregate Audience: 1.293.400 spectators

Share: 9,2%

Because of course, very few people are capable of staying silent under any circumstances.