Cannes Lions

THE SMART FISH

McCANN WORLDGROUP, Milan / CESARE FIORUCCI FOODS / 2015

Film

Overview

Entries

Credits

Overview

Description

To save himself from a fisherman, a fish exposes his thesis: a fish based dinner is good but a dinner with Fiorucci’s cold cuts is even better. Faced with the description of salami and hams, the fisherman gives up. The fish is right.

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