We created a campaign with arresting data and facts surrounding the issue. An engaging online experience allowed our audience to emotionally connect with the mission of #Toilets4All and armed them with the knowledge to act by raising awareness across their social networks.

The campaign gained over 206 million Twitter impressions, World Toilet Day conversations doubled, and related hashtag conversations quadrupled.

—206 million Twitter impressions.

—World Toilet Day conversations x2.

—#Toilets4all x4