Cannes Lions
CHEIL WORLDWIDE, Seoul / UNICEF / 2010
Overview
Entries
Credits
Execution
Thousands of childerens are suffering from disasters, disease and famine, etc.Not only their own parents but also we are all responsible for the safety of vulnerable children.
Outcome
1. Lots of people uploaded photos and shared the stories about the campaign on their blogs.2. We got more people interested in UNICEF fundraising and encouraged them make donations.
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12 items