Cannes Lions
180LA, Santa Monica / SONY / 2012
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Can five students find a shipwreck with a laptop? That’s the challenge to our students from Saginaw, MI, to leverage the power of Sony VAIO and Intel and find a ship lost to the sea. Set in the treacherous shipping lane of Shipwreck Alley, home to hundreds of shipwrecks, we’ll see how modern technology enables the processing of millions of data-points to decode from sidescan sonar information and uncover sunken ships.
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