Vans, a brand made by and for skaters, introduces:

For the first time in history, a brand has created a pack of shoes that comes with not only two but three shoes: Vans 3xtra Shoe

A pack specially designed to allow Vans shoes to last longer.

With the usual pair and an extra shoe for your dominant foot.

Vans Shop Madrid launched Vans 3xtra Shoe, a unique promotional edition for skaters The launch was communicated on social media, in-store and with the support of specific skate influencers.

Thanks to Vans 3xtra Shoe, now skaters can show of their Vans for much longer.

Vans Shop Madrid launched a limited edition that went out of stock in just 3 days, and most importantly, Vans 3xtrashoe engaged directly with their core customers, reinforcing brands unique positioning.