On July 20th, on friendship day, we decided to do something 'fun' for our fan-page. We created RapVat. We selected the 4 most talented rappers, a music producer, and took them to 2 audio studios during 24 uninterrupted hours.During same friendship day people could ask for a personalised RapVat. In minutes we wrote it, recorded it and sent it to their friends.

We had 123,356 views of the brand on Facebook in only 24 hours.