We show that Videoload is better than any other video rental store. The theme for this series of TV spots is 'Never again...', and they show popular German comedian Bastian Pastewka in unpleasant situations at a video rental store. This spot portrays the vicissitudes of renting films.Results: 2 weeks after campaign-start:Over 125,000 Views of the virals234% increase of Page-Impressions on videoload.de333 % more registered new customers