Cannes Lions
MANNING GOTTLIEB OMD, London / VIRGIN / 2003
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'Where the f**k's my phone' was the UK's first unofficial 'spromotion'. It combined all the benefits of sponsoring a media property with the intensity and spontaneity of a promotion.'Where the f**k's my phone' was created by the Manning Gottlieb OMD team in partnership with EMAP Innovations and Kiss 100 DJ Robin Banks.In addition we negotiated co-funding from EMAP to generate off-air visibility and liaised with the client's in-house design team to help create five unique co-branded Kiss/Virgin Mobile handsets.
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