Cannes Lions

VOLKSWAGEN

HAKUHODO, Tokyo / VOLKSWAGEN / 2007

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By clicking slowly 6 kinds of buttons, the user can change colours of Eos, which is acoupe/convertible and a true all-rounder. The user can even paint it. By clicking the button next to Eos (right hand side), the user can transform it from a coupe to a convertible and vice versa in seconds. Every colour has a theme and the user can choose the season, weather, occasion and the time of day. Every scene has atmospheric sounds. By opening /closing the roof system, the sound will be changed slightly, adjusting the mood.

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