Cannes Lions
SAINT, London / VOLVIC / 2008
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Description
Volvic wanted to engage consumers online by using the popular characters from the TV campaign, Volcano George and Tyrannosaurus Alan. They wanted to create a website that could not only contain basic product information, and show the importance of hydration but could also creatively express Volcanicity and launch Volvic Revive - a new energy drink.
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