Cannes Lions
Y&R BERLIN, Berlin / WATERPIK / 2012
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Description
If you do not remove leftovers from in between your teeth in time thoroughly you can cause major damage. To bring this fact to life in a dramatic and impressive manner, we have locked some pigs, a few chickens and a cow in a fully furnished white room and let them devastate the area.
The longer the animals stayed in the room the more damage was created. Only if you regularly clean your interdental spaces with the Waterpik Water Flosser, you can prevent such damage to your teeth.
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